DCHA Webinar on Youngstock Monitoring Technology

DCHA webinar to focus on youngstock monitoring technology

New Prague, Minn. (July 24, 2024) – Join Dairy Calf & Heifer Association (DCHA) for its next webinar – “SenseHub Dairy Youngstock: A Bright Future Can Start in a Blink” – set for Aug. 7, at 2 p.m. Central time (U.S./Canada). Brandt Kreuscher, Merck Animal Health dairy business development manager, North America, and Erica Tessmann, Merck Animal Health marketing manager for dairy monitoring technology, will lead this free, one-hour educational offering.

How to Get Involved

To register for the webinar, go to: https://bit.ly/MAHSenseHub080724 and follow the prompts. Your webinar registration confirmation e-mail will include a web link to join the webinar.During this webinar, Kreuscher and Tessmann will explain why calves are the most vulnerable group on a dairy and how calf care strategies can protect these young animals and help them thrive in the future. One tool – the M-Power dairy platform from Merck Animal Health – includes calf care solutions to make calf management more efficient and less stressful. A first-of-its-kind solution, SenseHub Dairy Youngstock monitoring empowers producers to grow strong replacements by managing nipple-fed calves in single hutches for optimal health. By attaching an LED ear tag at birth, employees can detect quicker and act faster to prioritize care of the most vulnerable group on the farm

Guest Speakers

Kreuscher oversees dairy development initiatives, drawing on his extensive experience of integrating dairy software and technology on farms. He spent nearly 20 years managing dairy electronic identification and mobile projects for an ag software company. Kreuscher also coordinated dairy research and managed teaching herds at the University of Wisconsin-Madison and University of California, Davis.  

Tessmann executes all marketing strategies for the Merck Animal Health portfolio of monitoring, milking and sorting technologies. This includes generating demand for dairy monitoring solutions and partnering with sales on results-driven initiatives. She holds a bachelor’s degree in life sciences communication from the University of Wisconsin-Madison 

DCHA’s Aug. 7 webinar is sponsored by Merck Animal Health. DCHA does not support one product or company over another, and any mention is not an endorsement by DCHA.

If you are a DCHA member and cannot attend the live program, you may access the webinar through DCHA’s online Member Center after Aug. 21. To access the webinar recording, DCHA members need to visit https://calfandheifer.org/login and enter their username and password.

More Info

For more information about DCHA’s webinars, e-mail Sue Schatz, DCHA member services director, at: sue@calfandheifer.org. Follow DCHA on social media or visit the DCHA website – www.calfandheifer.org – to learn about future webinars.

The Dairy Calf & Heifer Association was founded in 1996 based on the mission to help dairy producers, calf managers and those professionally focused on the growth and management of dairy calves and heifers. With a national membership of producers, allied industries and research leaders, DCHA seeks to provide the industry’s standards for profitability, performance and leadership, serving as a catalyst to help members improve the vitality and viability of their individual efforts and that of their business.

August 2024

Article courtesy of Dairy Calf & Heifer Association

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