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Will Facial and Video Recognition Manage Tomorrow’s Cows? 
Will Facial and Video Recognition Manage Tomorrow’s Cows? 

Will Facial and Video Recognition Manage Tomorrow’s Cows?  Technology continues to revolutionize dairying as we know it, offering valuable tools to address labor shortages and improve overall herd management. Most dairy producers are familiar with robotic milkers and herd management systems that use radio-frequency identification (RFID) tags, collars or leg monitors to track individual animal data. These tools have become essential for streamlining workflows and monitoring herd health.  But the next evolution in dairy technology is here, and it’s looking your cows right in the face. Thanks to advances in computing power and artificial intelligence, facial recognition is emerging as […]

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Total Mixed Rations (TMR) for Dairy Cattle 
Total Mixed Rations (TMR) for Dairy Cattle 

Total Mixed Rations (TMR) for Dairy Cattle A Total Mixed Ration (TMR) is a feeding method in which all feed ingredients, including forages, grains, protein sources, minerals, and vitamins, are combined into a single, uniform mix.  This type of feeding program is often used in feedlots and dairies—especially dairies.  It helps ensure that each bite a cow takes provides balanced nutrition for optimal milk production and health. TMRs are particularly beneficial for high-producing dairy cows, to minimize feed sorting and to ensure consistent nutrient intake.  A separate TMR can be developed for different groups of cattle.  Rations are often formulated […]

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Upgrading Dairy Parlors 
Upgrading Dairy Parlors 

Upgrading Dairy Parlors  Traditional dairy parlors are the roots of the dairy industry. These systems were the backbone of dairy farms for generations, and they were characterized by their simplicity, labor-intensive nature, and a strong connection between the farming family and their animals.   A traditional parlor system consists of a long barn with a central alleyway. On either side of this alley, individual stalls are arranged in a row, each equipped with a stanchion, a locking mechanism that holds the cow’s head in place while she is being milked. This design is fundamentally non-mechanized, and for the most part, in […]

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Check Out Our Current Issue!

Bird Flu

New study finds: smaXtec bolus detects bird flu

New study finds: smaXtec bolus detects bird flu MADISON, WI [May 12, 2025] A newly released study published in the Journal of Dairy Science sheds light on the significant toll the highly pathogenic avian influenza (HPAI) H5N1, commonly known as bird flu, has taken on a 500-cow Michigan dairy. Affecting nearly a third of one […]

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Price Increase

Aurora Pharmaceutical Holds Off on Price Increase

Aurora Pharmaceutical Holds Off on Price Increase Veterinarian-founded company prioritizes producers, ranchers, and pet owners during times of economic strain. Northfield, MN – 28 April 25 – As global tariffs continue to increase the cost of imported ingredients and products, many companies in the animal health sector have begun raising prices. Aurora Pharmaceutical, however, is […]

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Dairy Nutrition and Management Conference

Dairy Nutrition and Management Conference

Four-State Dairy Nutrition and Management Conference set for June 11 and 12 AMES, Iowa—Dairy farmers and industry professionals are invited to attend the 2025 Four-State Dairy Nutrition and Management Conference, which will be held on June 11 and 12 at the La Crosse Center in La Crosse, Wisconsin. The conference will feature the latest insights […]

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Media Interns for 2025

MADISON, WIS. – As the 58th World Dairy Expo approaches, Expo is searching for college students passionate about the dairy industry to be part of the 2025 media team. WDE is seeking media interns for 2025 event. Under the direction of Expo’s Communications Manager and Digital Marketing Specialist, media interns assist with media initiatives at […]

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Featured Story

Regenerative Agriculture on a Dairy Farm

Paul and Erin Kernaleguen are dairy farmers and soil consultants near Birch Hills, Saskatchewan, committed to regenerative practices in growing forage for their cattle. They farm with Paul’s Parents, Jos and Brenda.

“We were a very conventional dairy operation until 2012 when we started looking at doing some things differently because our weather was super-wet for a couple years.  Our average annual precipitation is about 12 inches of moisture, but we’d had two years in a row with about 40 to 50 inches, which made farming extremely difficult!” says Paul.

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Twin Rivers Media

Publisher of American Cattlemen and American Dairymen magazines. Founded over 30 years ago, Twin Rivers Media serves the information and marketing needs of America’s beef and dairy producers.