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Will Facial and Video Recognition Manage Tomorrow’s Cows? 
Will Facial and Video Recognition Manage Tomorrow’s Cows? 

Will Facial and Video Recognition Manage Tomorrow’s Cows?  Technology continues to revolutionize dairying as we know it, offering valuable tools to address labor shortages and improve overall herd management. Most dairy producers are familiar with robotic milkers and herd management systems that use radio-frequency identification (RFID) tags, collars or leg monitors to track individual animal data. These tools have become essential for streamlining workflows and monitoring herd health.  But the next evolution in dairy technology is here, and it’s looking your cows right in the face. Thanks to advances in computing power and artificial intelligence, facial recognition is emerging as […]

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Total Mixed Rations (TMR) for Dairy Cattle 
Total Mixed Rations (TMR) for Dairy Cattle 

Total Mixed Rations (TMR) for Dairy Cattle A Total Mixed Ration (TMR) is a feeding method in which all feed ingredients, including forages, grains, protein sources, minerals, and vitamins, are combined into a single, uniform mix.  This type of feeding program is often used in feedlots and dairies—especially dairies.  It helps ensure that each bite a cow takes provides balanced nutrition for optimal milk production and health. TMRs are particularly beneficial for high-producing dairy cows, to minimize feed sorting and to ensure consistent nutrient intake.  A separate TMR can be developed for different groups of cattle.  Rations are often formulated […]

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Upgrading Dairy Parlors 
Upgrading Dairy Parlors 

Upgrading Dairy Parlors  Traditional dairy parlors are the roots of the dairy industry. These systems were the backbone of dairy farms for generations, and they were characterized by their simplicity, labor-intensive nature, and a strong connection between the farming family and their animals.   A traditional parlor system consists of a long barn with a central alleyway. On either side of this alley, individual stalls are arranged in a row, each equipped with a stanchion, a locking mechanism that holds the cow’s head in place while she is being milked. This design is fundamentally non-mechanized, and for the most part, in […]

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Check Out Our Current Issue!

Mattracks Partners With Kick’n Up Kountry For 21st Year

Mattracks Partners With Kick’n Up Kountry For 21st Year Article and photo courtesy of Mattracks Karlstad, MN – April 23, 2024 – Mattracks has once again joined forces with Kick’n Up Kountry (KUK) in preparation for its highly anticipated 2024 music festival. Kick’n Up Kountry, which takes place annually at its permanent home at Wagon […]

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Can high cattle prices pay for mistakes?

Can high cattle prices pay for mistakes? Article and photo courtesy of MU College of Agriculture, Food and Natural Resources. SALEM, Mo. – With cattle prices at record high levels and many forecasts projecting relatively high prices for the next couple of years, some producers feel they can do no wrong. In times like these, […]

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Firestone Ag Opens 2024 Rock the Crop Sweepstakes Exclusively for National FFA Chapters

Firestone Ag Opens 2024 Rock the Crop Sweepstakes Exclusively for National FFA Chapters Article and photo courtesy of Firestone Ag NASHVILLE, Tenn. (April 24, 2024) – Firestone Ag, a business of Bridgestone Americas (Bridgestone), has opened entries for its 2024 Rock the Crop Sweepstakes exclusively to chapters of the National FFA Organization (FFA) in celebration […]

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Goat Vaccination Program

Goat Vaccination Program Provided by Dr. Niki Whitley, The Cooperative Extension Program at North Carolina A&T State University Vaccination protocols should be developed in consultation with your local veterinarian and minimally aimed at preventing diseases in your herd. Recommended Vaccination The vaccine commonly known as “CDT” or “CD&T” is a vaccination for Clostridium perfringens type […]

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Featured Story

Regenerative Agriculture on a Dairy Farm

Paul and Erin Kernaleguen are dairy farmers and soil consultants near Birch Hills, Saskatchewan, committed to regenerative practices in growing forage for their cattle. They farm with Paul’s Parents, Jos and Brenda.

“We were a very conventional dairy operation until 2012 when we started looking at doing some things differently because our weather was super-wet for a couple years.  Our average annual precipitation is about 12 inches of moisture, but we’d had two years in a row with about 40 to 50 inches, which made farming extremely difficult!” says Paul.

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Twin Rivers Media

Publisher of American Cattlemen and American Dairymen magazines. Founded over 30 years ago, Twin Rivers Media serves the information and marketing needs of America’s beef and dairy producers.