Merck Animal Health Reaches Unprecedented Milestone of 2 Million Cows Monitored with SenseHub® Dairy Technology
Benchmark highlights commitment to innovative solutions for U.S. dairy producers RAHWAY, N.J., Aug. 19, 2025 – Merck Animal Health, known as MSD Animal Health outside of the United States and Canada, a division of Merck & Co., Inc., Rahway, N.J., USA (NYSE:MRK), today announced its SenseHub® Dairy technology has reached a major new milestone with more […]
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Revenue—More Than Milk for the Modern Dairy
How to diversify with alternative profit lines As dairy margins tighten, many producers may consider diversifying their business operations to generate alternative profit lines. The profitability of these ventures may hinge on choosing between competing and complementing diversified businesses. “While milk still accounts for the majority of revenue on dairies, we are seeing more and […]
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Upgrading Dairy Parlors
Upgrading Dairy Parlors Traditional dairy parlors are the roots of the dairy industry. These systems were the backbone of dairy farms for generations, and they were characterized by their simplicity, labor-intensive nature, and a strong connection between the farming family and their animals. A traditional parlor system consists of a long barn with a central […]
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