The Power of Genomics in Dairy Cattle
The Power of Genomics in Dairy Cattle

Genomics in dairy cattle has transformed dairy breeding from a slow, reactive process into a precise, proactive strategy. By leveraging genomic insights, producers can select animals that enhance production, improve health and optimize reproduction all done years before traditional methods would allow. But that said, there is reason for a healthy dose of caution in its over reliance.

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Genomics in Dairy Cattle
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BouMatic MilkGenius Inline Milk Analyzer

BouMatic introduces the MilkGenius

BouMatic introduces the MilkGenius In-Line Milk Analyzer into it’s Gemini UP milking robot and milking systems Madison – USA, Remicourt – Belgium, Emmeloord – The Netherlands, Skjern – Denmark – 26 May 2025 – BouMatic announces the release of the MilkGenius In-Line Milk Analyzer into it’s Gemini UP milking robot and other BouMatic milking systems. […]

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Dairy Nutrition and Management Conference

Dairy Nutrition and Management Conference

Four-State Dairy Nutrition and Management Conference set for June 11 and 12 AMES, Iowa—Dairy farmers and industry professionals are invited to attend the 2025 Four-State Dairy Nutrition and Management Conference, which will be held on June 11 and 12 at the La Crosse Center in La Crosse, Wisconsin. The conference will feature the latest insights […]

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WDE Media Interns for 2025

Media Interns for 2025

MADISON, WIS. – As the 58th World Dairy Expo approaches, Expo is searching for college students passionate about the dairy industry to be part of the 2025 media team. WDE is seeking media interns for 2025 event. Under the direction of Expo’s Communications Manager and Digital Marketing Specialist, media interns assist with media initiatives at […]

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NCBA and PLC Help End Targeted Persecution of Maude Family

NCBA and PLC Help End Targeted Persecution of Maude Family

WASHINGTON (April 28, 2025) – Today, the National Cattlemen’s Beef Association (NCBA) and the Public Lands Council (PLC) commended U.S. Secretary of Agriculture Brooke Rollins for ending the overzealous criminal prosecution of family ranchers Charles and Heather Maude. Secretary Rollins’ announcement today is welcome news both for the Maude family who have endured arduous court […]

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Featured Story

Regenerative Agriculture on a Dairy Farm

Paul and Erin Kernaleguen are dairy farmers and soil consultants near Birch Hills, Saskatchewan, committed to regenerative practices in growing forage for their cattle. They farm with Paul’s Parents, Jos and Brenda.

“We were a very conventional dairy operation until 2012 when we started looking at doing some things differently because our weather was super-wet for a couple years.  Our average annual precipitation is about 12 inches of moisture, but we’d had two years in a row with about 40 to 50 inches, which made farming extremely difficult!” says Paul.

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Publisher of American Cattlemen and American Dairymen magazines. Founded over 30 years ago, Twin Rivers Media serves the information and marketing needs of America’s beef and dairy producers.

In addition to our industry leading print magazines, Twin Rivers Media is a comprehensive multi-media communications company reaching producers and suppliers across all media channels.